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A Consultant or a Leadership Coach?

"Whatever your mind can conceive and believe, it can achieve."
Barbara A. Robinson

What is the difference, and which is the best fit for you and your organization?

If you are looking for assistance with a specific problem or project, you are most likely in the market for a consultant. If you are seeking to build your own leadership skills, then a leadership or executive coach may be what you are looking for.

There are key differences between these two roles that you should be aware of in your search. A consultant has specific professional expertise to solve a problem or to help with a project. Examples of this may include creating values, vision and mission statements for your organization, analyzing customer experience journeys, or developing a protocol to respond to online reviews. In short, a consultant can diagnose a problem and offer a solution (or solutions) for your specific situation.

An effective coach will empower you as you explore your own leadership potential and discover how you can grow and achieve your goals. A coach can help you assess your own leadership style, address topics such as inclusivity, or help you navigate important areas such as fostering creativity and motivation for your team. Executive coaches will often have some sort of counseling experience, or certification that promotes professionalism. In contrast to a consultant who may be more directional in nature, a coach will spend much of the time questioning and listening as you use time to focus on yourself and your professional presence. This should provide you with skills to develop as a leader for the long run. Anyone can benefit from a qualified professional coach. This can pay off in dividends.

Whatever the case, be sure that you hire a professional. Ask around for referrals. Interview your candidate(s) before you hire anyone. Coaching can help you to develop your skills as you become a great leader. Consulting, on the other hand, gives you immediate expertise to figure out a current challenge or direction and assistance to help you on a current project. Both roles are important and can assist you in creating positive outcomes for you, your team, and the future.

This article or any other promotional material(s) from Woodland Strategies, Inc. is in no way intended to be a comprehensive plan.

Please note all markets, circumstances, and results vary. Any strategic plan or marketing initiatives must follow all State and Federal laws and regulations, accordingly.

Please contact us directly for a complete assessment and plan for your individual organizational needs.

The Importance of Organizational Ethics in Today’s Business

When most people consider ethics, they think of an individual acting in a fair and virtuous manner – treating others equally and with respect, taking responsibility for one’s conduct, behaving with a set of principles. However, there is a growing focus on organizational ethics and creating a culture of propriety, fairness, and honesty that guides decision making and actions throughout the company. Our strategic planning company in Minneapolis is looking at what organizational ethics are, why they’re important, and how creating this culture isn’t as simple as sending out a memo or rewriting a mission statement.

Your Personal Values Statement

Woodland Strategies specializes in helping organizations develop Values, Mission and Vision Statements. Generally, creating internal and external messaging such as this can take many months, and is often done as a team. It’s worth the time commitment. Statements such as these provide excellent operational guidelines for all stakeholders, both internal and external. This experience also provides an outstanding opportunity to establish stronger teams within any for-profit or non-profit entity.

Sales: Optimize Positive Outcomes for your Customers!

Everyone has experienced significant changes in the business landscape within the past year during this pandemic. Consider sales. These changes have impacted every sales department and every customer in some way. Forecasting sales during a pandemic may not likely yield reliable and valid results (McLeod, & Lotardo, 2020).

Support Small Business!

Don’t Forget! Small Business Saturday is this weekend, the Saturday after Thanksgiving. This was initially founded by American Express in 2010 and is a day dedicated to supporting small businesses and their communities across the country. Small businesses play a central and vital role in the US economy.

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