Call us to discuss your business' specific needs: 952-303-4594

News, Updates, & Resources

A Consultant or a Leadership Coach?

"Whatever your mind can conceive and believe, it can achieve."
Barbara A. Robinson

What is the difference, and which is the best fit for you and your organization?

If you are looking for assistance with a specific problem or project, you are most likely in the market for a consultant. If you are seeking to build your own leadership skills, then a leadership or executive coach may be what you are looking for.

There are key differences between these two roles that you should be aware of in your search. A consultant has specific professional expertise to solve a problem or to help with a project. Examples of this may include creating values, vision and mission statements for your organization, analyzing customer experience journeys, or developing a protocol to respond to online reviews. In short, a consultant can diagnose a problem and offer a solution (or solutions) for your specific situation.

An effective coach will empower you as you explore your own leadership potential and discover how you can grow and achieve your goals. A coach can help you assess your own leadership style, address topics such as inclusivity, or help you navigate important areas such as fostering creativity and motivation for your team. Executive coaches will often have some sort of counseling experience, or certification that promotes professionalism. In contrast to a consultant who may be more directional in nature, a coach will spend much of the time questioning and listening as you use time to focus on yourself and your professional presence. This should provide you with skills to develop as a leader for the long run. Anyone can benefit from a qualified professional coach. This can pay off in dividends.

Whatever the case, be sure that you hire a professional. Ask around for referrals. Interview your candidate(s) before you hire anyone. Coaching can help you to develop your skills as you become a great leader. Consulting, on the other hand, gives you immediate expertise to figure out a current challenge or direction and assistance to help you on a current project. Both roles are important and can assist you in creating positive outcomes for you, your team, and the future.

This article or any other promotional material(s) from Woodland Strategies, Inc. is in no way intended to be a comprehensive plan.

Please note all markets, circumstances, and results vary. Any strategic plan or marketing initiatives must follow all State and Federal laws and regulations, accordingly.

Please contact us directly for a complete assessment and plan for your individual organizational needs.

Support Small Business!

Don’t Forget! Small Business Saturday is this weekend, the Saturday after Thanksgiving. This was initially founded by American Express in 2010 and is a day dedicated to supporting small businesses and their communities across the country. Small businesses play a central and vital role in the US economy.

Why Hire a Consultant?

Consultants have specialized knowledge and skills, and can help you come up with new ideas for growth, implement change from within your organization, and provide training and coaching.

Strategic planning and marketing consultants can help you in a variety of ways.

The Strategic Plan: Why Your Organization Should Have Values, Vision and Mission Statements

The strategic planning process provides opportunities to examine specific problems, generate a renewed commitment to marketing and communication, and to present the ideal opportunity to promote teamwork amongst members of the entire group. Strategic planning, whether it is short, mid or long-term, assists organization for the long run, as they monitor progress and measurement to achieve goals. This process provides the ability to remain flexible, and to change course, if necessary (Barry, 2012).

Together in Hope – Cornerstone’s Virtual Benefit Event

Tues, Oct. 27 at 7:30 am & Thurs, Oct. 29 at 4:00 pm

Woodland Strategies is so pleased to partner with organizations that strive to empower individuals.

As such, Woodland Strategies has been a longtime supporter of Cornerstone. This important organization works with individuals within the Twin Cities, and beyond, who have experienced trauma. Cornerstone provides comprehensive care for those in both immediate crises, and for the long term.

Cornerstone will be hosting their fall fundraiser in a virtual format at the end of this month as we continue in the fourth quarter of 2020, a year with so many challenges.