News, Updates & Resources
The Importance of Organizational Ethics in Today’s Business
When most people consider ethics, they think of an individual acting in a fair and virtuous manner – treating others equally and with respect, taking responsibility for one’s conduct, behaving with a set of principles. However, there is a growing focus on organizational ethics and creating a culture of propriety, fairness, and honesty that guides decision making and actions throughout the company. Our strategic planning company in Minneapolis is looking at what organizational ethics are, why they’re important, and how creating this culture isn’t as simple as sending out a memo or rewriting a mission statement.
Your Personal Values Statement
Woodland Strategies specializes in helping organizations develop Values, Mission and Vision Statements. Generally, creating internal and external messaging such as this can take many months, and is often done as a team. It’s worth the time commitment. Statements such as these provide excellent operational guidelines for all stakeholders, both internal and external. This experience also provides an outstanding opportunity to establish stronger teams within any for-profit or non-profit entity.
Sales: Optimize Positive Outcomes for your Customers!
Everyone has experienced significant changes in the business landscape within the past year during this pandemic. Consider sales. These changes have impacted every sales department and every customer in some way. Forecasting sales during a pandemic may not likely yield reliable and valid results (McLeod, & Lotardo, 2020).
Support Small Business!
Don’t Forget! Small Business Saturday is this weekend, the Saturday after Thanksgiving. This was initially founded by American Express in 2010 and is a day dedicated to supporting small businesses and their communities across the country. Small businesses play a central and vital role in the US economy.
Why Hire a Consultant?
Consultants have specialized knowledge and skills, and can help you come up with new ideas for growth, implement change from within your organization, and provide training and coaching.
Strategic planning and marketing consultants can help you in a variety of ways.
The Strategic Plan: Why Your Organization Should Have Values, Vision and Mission Statements
The strategic planning process provides opportunities to examine specific problems, generate a renewed commitment to marketing and communication, and to present the ideal opportunity to promote teamwork amongst members of the entire group. Strategic planning, whether it is short, mid or long-term, assists organization for the long run, as they monitor progress and measurement to achieve goals. This process provides the ability to remain flexible, and to change course, if necessary (Barry, 2012).
Together in Hope – Cornerstone’s Virtual Benefit Event
Tues, Oct. 27 at 7:30 am & Thurs, Oct. 29 at 4:00 pm
Woodland Strategies is so pleased to partner with organizations that strive to empower individuals.
As such, Woodland Strategies has been a longtime supporter of Cornerstone. This important organization works with individuals within the Twin Cities, and beyond, who have experienced trauma. Cornerstone provides comprehensive care for those in both immediate crises, and for the long term.
Cornerstone will be hosting their fall fundraiser in a virtual format at the end of this month as we continue in the fourth quarter of 2020, a year with so many challenges.
The Customer Journey Map – Why it can be a Smart Investment
Visual tools are an excellent way to gauge what is happening within your organization. Think about your customer and their lifecycle with your brand. Your customer’s perception of your brand is a key component to your success as an organization—no matter the size of your firm or your industry. Relationships such as these start early and can go beyond any one sale. The customer journey map can be a very effective took to add to your organizational resources for leadership to make informed decisions in a variety of areas of your customer’s experience with your overall brand.
A Consultant or a Leadership Coach?
If you are looking for assistance with a specific problem or project, you are most likely in the market for a consultant. If you are seeking to build your own leadership skills, then a leadership or executive coach may be what you are looking for.
There are key differences between these two roles that you should be aware of in your search.
Embracing Diversity, Equity and Inclusion
Woodland Strategies embraces and celebrates diversity, equity and inclusion. We are very committed to making our services accessible for organizations and their members. This includes financial accessibility. As an organization, we will continue to become more inclusive, equitable, diverse, and accessible as we collaborate for change with our community.
Coaches and Mentors: Resources to Improve Your Outcomes
What is the difference between a coach and a mentor in the workplace? Both play very important roles in helping organizations and their members achieve their short term and long-term goals. These roles may overlap at times, or they may even exist in a hybrid form, but they are not the same thing Whether you implement one or both, these relationships can be a great win/win for everyone involved.
